IMR has a well planned campus of its own sprawling over 5 acres of land with well groomed green lawns, pampered flower beds and trees. Its location just outside the town keeps it pollution free, quiet and serene yet accessible from the city. The institute has all the modern resources to impart quality education and facilitate better learning....Read More. The Marketing Club | Marketing Club organised Marketing Mania, an exercise designed for the benefit of the marketing student. It's aim is to give the student an opportunity to convert classroom learning into on-hand experience of dealing with day-to-day practical marketing situations. Each group of students are given a product, which they have to promote for a period of around one week within the campus. In the first phase, the product has to be promoted with tools like posters, danglers, road shows etc. In the second phase each team has to give an informal presentation about their product. The team had to decide the brand name, promotion mix and marketing strategy. A panel of judges have evaluated all the teams for both the phases on parameters like creativity, conceptual clarity, presentation, attractiveness and enthusiasm.
Some of the products promoted were Cellular Service, FM Radio, Comics, Shopping Mall, Business School, Retail Banking and Conservation of Environment.
| Kweej Club | A part of the cultural wing, the IMR "Kweej" club organised general kweej. The students shown a great enthusiasm and Six teams participated named Brains, Bolds, Skills, Intelligence, Minds and Smarties. The winner was Minds and the runner-up was Smarties. | The Debate Club | The club has organised various debates on the topics "Valentine Day should be celebrated or not", "Better Homemakers - Housewives or Working Women" and " Green better than Red". This club broadens the view of the students ans also improves the verbal communication skills of the students. | The HR Club | HR Club, a club of people, by the people and for the people. The club was established to give an insight to the students about the HR practices through workshops, guest lectures, role plays etc. Recently, the club organised a poster making competition for PGDM students on various HR practices like espirit-de-corps, leadership, perception, self-development, layoff etc. |
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